Advertising Sales
Alameda Is in Your Reach!
One of the biggest advantages to digital advertising is reach. In print advertising, your ad is only seen a few times before the publication gets thrown away. And the only people who see the ad are those who open up that print publication.
When you advertise with Alameda Post, you will receive site-wide rotation for the Post’s visitors (current average 17,000 unique Alameda-focused users per month and growing!) But, your ads won’t just be seen on AlamedaPost.com, they will also appear on the Digifli network and the Google Ads network—and be seen by thousands more potential customers.
Digifli is a digital community bulletin board network based in Alameda with dozens of screens on Park Street, Webster Street, and other locations in Alameda and the East Bay.
Google’s Ad network reaches customers in myriad ways:
- YouTube 6 to 30 second video commercials run during prime times of each day
- iPhone & Android apps such as Wordle, Scrabble, Games, Health, etc.
- Web content/blog pages that Alamedans visit regularly
- Google search results for competitor searches during prime times each day (Measure the number of searches your competition has online during targeted marketing hours and we will show your ad)
We will make your ads stand out with a one-time drone video flyover (included with 1-year pricing, $99 for monthly accounts). We will use the footage to make video commercials for your YouTube campaign.
Ready to take your ad program to the next level?
Get in touch and get started today!
Business Directory Listing
When you purchase advertising with the Alameda Post, we will highlight your page as an Anchor Business in our business directory, so that local customers can find your information easily.
Each Anchor Listing will include:
- Your business logo
- A description of your business
- Descriptive hashtags
- A live Google map, which can provide directions to your business
- Your address and phone number
- A link to your website
- A drone video we will create of your location, or another video of your choice
- A gallery of up to three high resolution photos representing your business
- Updatable information, where you can list hours, special events, and other information.
Even if you’re not ready to get started with one of our advertising packages, you can submit your information for a free listing in the Alameda Post Business Directory with most of the features listed above.
Advertising Packages
Alameda
94501 + 94502
or $1,490/yr (save $298!)
Alameda Gold
94501 + 94502
or $1,990/yr (save $398!)
East Bay
Alameda + Oakland/Berkeley/San Leandro
or $1,990/yr (save $398!)
East Bay Gold
Biggest Reach + Greatest Savings!
or $2,290/yr (save $458!)
Onboarding
Getting started is easy. Your Alameda Post Business Directory landing page will have all of your information and offers in one place.
When you sign up, we will ask you to provide your high resolution logo and branding photos (store front, display, etc) and information about any upcoming or ongoing events or offers.
It is also helpful to provide your ‘best customer’ demographic profiles and share when and why they choose to repeat their visit. We accept payment by check or online via electronic invoice.
How We Measure Your Success
Google Internet device ads using Alameda Post user cookie targeting can be a great way to increase your revenue. The Alameda Post uses a variety of strategies to maximize the effectiveness of your ads, such as targeting specific audiences, optimizing your ad copy, and using A/B testing to determine which ads are most successful.
Additionally, you can use retargeting to reach people who have already interacted with your brand, as well as using remarketing to reach people who have visited your Alameda Post Business Directory listing but not converted.
Finally, we use analytics to track the performance of your ads and make adjustments as needed.
Your business name will be seen by thousands of locals every month on YouTube preroll, apps with ad space, Google search and content during the busiest hours of each week, 50 hours of prime time placement each month.
Our ad program also includes generous visibility on the Alameda Post website, read by thousands of locals each week. We also reach in person foot traffic on the Alameda and East Bay Digifli digital bulletin board network with over 100 screens in storefronts in Alameda and the East Bay.
